Altus Strategy Group Inc.
Management Consulting ● Strategy ● Market Research

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Understanding Canada's Growth Engine

Canada is a multicultural nation where population growth will be driven through immigration. Statistics Canada forecasted that by 2031:

  • • Half of all Canadians aged 15 and over would be foreign-born, or would have at least one foreign-born parent
  • • Foreign-born population would increase four times faster than the rest of the population, reaching 12.5 million
  • • One-third of the entire population would be visible minorities
  • • 63% of the population of Toronto, 59% in Vancouver and 31% in Montréal would be visible minorities

Is your business thinking about this growing force? How does your marketing strategy cater to your customers' diverse language and cultural needs?


Altus Strategy Group Inc.'s Diversity Practice is focused on understanding this growing population, and catering your company's marketing strategy to account for this growth.

  • Marketing Strategy

    Altus Strategy Group Inc. helps clients identify the most profitable opportunities and develop strategies to yield the highest return.

  • Market Research

    Altus Strategy Group Inc. helps clients better understand the environment which they operate in.

  • Diversity

    Altus Strategy Group Inc. helps clients improve the information system to gain competitive advantages.

  • Our Values

    We are only successful if our clients are successful, and our core values reflect this belief.